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HIRJI Associates recognise the signs and
symptoms of practices in trouble. They include lost, stagnating or reducing
sales, unplanned or ever increasing expenses, uncertainty about future
prospects, increasing difficulty with competition, price wars, poor stock
control, difficulty in recruitment and retention of staff and much more.
Fortunately HIRJI Associates can help such practices turn the corner and
maximise their potential through effective mentoring, consulting and coaching.....
Developing your Practice(s)
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Audit:
The audit
is a review of how your practice is currently run, and helps identify ways in which
the practice could be improved. It is an assessment process
that challenges you to set and pursue goals for the future success of your practice. The
audit will help to:
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Evaluate your
practice’s capacity and processes
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Identify the
practice’s strengths, weaknesses, opportunities and threats
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Work out ways to deliver
better optometric outcomes for patients
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Look at how to
increase profitability
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Make the practice a
more rewarding place to work.
It involves sending practice profiles and
historical data for review. This would be followed by a visit by
Professor Hirji to your practice(s) to collect additional evidence as part
of the audit with a view to
working with you on strategic and tactical plans to help you and your
practice become even more successful. The
way that a practice runs has a major impact on its success. Yet as a
practice evolves, its management processes may become outdated and less
effective. In such a busy and demanding environment, problems may go
unnoticed. A practice audit allows one to check how well the practice is
running, identify any problems, and generate ideas about how to do things
better. It makes sense to do this regularly.
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Strategy: preoccupation with the immediate
issues of running the practice(s) on a day to day means that it is easy to
loose sight of the ultimate
business/practice goals and objectives. That
is why preparing a strategic plan and regularly reviewing it is essential.
This exercise involves a one-to-one interview with the owner/manager(s)
of the business and Professor Hirji to identify the current status,
objectives and strategies of the business with a view to developing the
business' future strategy
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Business Plan: a practice without a business
plan is essentially rudderless where day to day activities dominate. It is
often reactive and haphazard, in stark contrast to a practice with a well
thought out business plan. A business plan is
necessary for every business to provide a considered logical framework
within which it can develop and pursue business strategies over the next
three to five years. For many practices the process of planning (thinking,
discussing, researching and analysing) is as important if not more so than
the final written plan. Having completed the exercise of articulating the
strategy, the realisation of this strategy is the ultimate goal and the
Business Plan the road map.
We can also assist you with:
- Professional Services & Technical
Advice
All aspects of professional eye care and eye wear products
and services.
- Marketing
Working
with you to develop a marketing strategy and a campaign that is workable
and
practical by analysing your practice situation and
agreeing contingencies and solutions.
- Operating more effectively by re-engineering optometric practices
Reconfiguring
the practices to harness modern equipment and techniques to
improve
efficiency without compromising standards of care.
- Continuing Education
Lectures and
Tutorials on a variety of Optometric, Optical and Management
subjects
- Editorial Services
Writing and or editing articles for
in-house newsletters and magazines, patient
information literature on a variety of technical and
non-technical subjects
- Planning and Organisation
of Meetings and Conferences
From acting as facilitator/chairman, to organising
and delivering
specific conferences
tailored to your business requirements
- Development of Support Staff
Training analysis and delivery of a career
path leading to versatile
multitasking Optical Assistants
- Staff Attitude Surveys
Providing a better understanding of staff
attitudes particularly within a changing
business or a planned change in the business
- Patient/Customer Surveys
Better
understanding of your patients and customers to make your business
even
more successful
- Optometric Training including:
Pre-testing, Dispensing Contact lenses, Dispensing
spectacles etc
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Business Awareness for
Optometric Practice Personnel
A variety of
presentations to raise awareness of the importance and impact of
business issues to
the practice. From "What is a manager" via "Finance for the
non
financial manager" to
"How to schedule your professional resource more
effectively"
are all catered for.
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Intensive interactive revision
tutorials for the College
of Optometrists Final Assessment for GOC Registration
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Intensive interactive revision
tutorials and mock exams (where appropriate) for the
College
of Optometrists Non-EEA Qualified Optometrists Exams
Click to request a BROCHURE
by post
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